Expanding My Payroll Accounting Practice: Seeking Client Acquisition Tips
Hello, everyone,
I am a Chartered Accountant from India, specializing in payroll Accounting services for clients based in the United States and Australia. Over the past few years, I have successfully built a roster of approximately ten clients, primarily obtained through personal referrals. The positive feedback from these clients has motivated me to pursue growth and expand my practice.
One of my key advantages is the ability to provide swift turnaround times at competitive rates, which has resonated well with my current clientele. However, I find myself facing a challenge in reaching potential clients beyond my immediate network.
I’m reaching out to gather insights from professionals who have successfully navigated a similar path. What strategies do you employ to market your services effectively? Are there particular platforms, online communities, or networking opportunities that you’ve found beneficial in attracting new clients? I’m also eager to learn about what approaches have yielded positive results or, conversely, those that have fallen short in the Accounting and outsourcing sectors.
Thank you in advance for your valuable advice! I look forward to your suggestions and experiences.
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